A business card makes the right first impression. When a business card has a poor design, this reflects very badly. A business card can be handed out by employees who are at conferences or trade fairs. When an employee has many cards, there will be plenty to hand out. So, what to consider when designing a card?
Choose an extravagant design or not?
An extravagant and lavish design doesn’t have to be on a business card. This is because a business card can have a simple design. As long as the contact details for a company are clearly on a business card, the person that is looking at it will know how they can email or telephone a company. However, an extravagant design can be chosen if this is what similar companies have picked for their business cards.
There can be many colours on a business card. However, a business card can also be just black and white. When a business card is being created for a freelance professional, such as a writer, a black and white design can be chosen instead. As long as a business card displays pertinent information, it doesn’t matter that it doesn’t have a huge number of colours.
Print on both sides
Some companies often make the mistake of only using one side of a business card. To make a strong impression, use both sides. Therefore, there won’t be any blank space on a business card. It also means that more information can be present. If a company has many contact details because they have premises in numerous countries, the telephone numbers and email addresses for each of them can be evident.
Font
There are many print companies that have scores of fonts. Although a Microsoft Word document has plenty of fonts, professional printers might have many more which are custom-made. By having a business card designed professionally, it can have a font which is entirely different.
Paper quality
A business card should be strong. If it gets very wet, it mustn’t shrink. A professional print company might have many types of strong paper or card. Consequently, even if a business card is dropped into a puddle or onto a damp pavement, it won’t have to be thrown away.
Printer
Although the printer which a company has in their office premises can be used for creating business cards, it might cause smudges. If a business card has a lot of information on it, it must be very clear. Professional printers have better technology than what a company has in their office. Consequently, the information on a business card will be very easy to read.
Delivery
When a professional printing company is used, they can send what has been ordered from them very quickly. If business cards are required for a conference which is only a couple of days away, they can arrive in time. Therefore, a company will have many business cards which can be given to their colleagues.
This post was provided to you by Ream. They are an expert Belfast print company who provide expert printing services for your company. For more details please see the link.